KHOU picks up Bounce TV
Bounce TV, a new digital broadcast network targeted to 25-54–year-old African-American adults, will air on a subchannel of KHOU channel 11 when it launches on September 26.
“Beginning September 26, our network will deliver free programming for our vastly under-served community and be accessible free, to all homes. We look forward to Bounce TV entertaining African American viewers, and frankly all Americans, for many years to come,” said Ambassador Andrew Young, part of Bounce TV’s founding group and board of directors, along with Martin Luther King III.
“Bounce TV is perfect for Houston,” said KHOU-TV President & General Manager Susan McEldoon. “It will provide unique alternative programming for our large African American audience. We look forward to September 26 and becoming the new exclusive home of Bounce TV in Houston.”
Source: Broadcasting and Cable